The Brief: Twister Ice Cream
The Problem: Positioning Twister as the summer staple treat for 16-18-year-olds by generating buzz on social media.
The Solution: Portraying how not-so-desired outcomes during high-school-years can actually turn out pretty sweet.
Posters
Out-of-home
Merch
Audience Engagement
Social Media - instagram
Art by Tamar Ponte, Copy by Rachael Dionisio